“Sharealytics” was created as a research and development project inside the Topspin Creative Services team. Parker, Nicole and Chris have been running prototype version of the feature for awhile, and have seen sharing from Topspin widgets into Facebook and Twitter drive an additional 10 percent of the total traffic to artist campaigns. So now that we’ve put the chocolate into the peanut butter incorporating the awe.sm analytics platform with Topspin’s direct marketing and commerce tools we’re happy to start delivering real, actionable data to artists on the effectiveness of social campaigns and the power of fan evangelism.

via Introducing “Sharealytics”: Measuring Social in $$ and fans | Topspin Media.

More info on Sharealytics can be found here, as well: http://artistsupport.topspinmedia.com/entries/20946243-sharealytics

With the new Webdoc integration Topspin users can enter in the log-in info + API key and access all their Topspin widgets and offers, which can be quickly dragged, dropped, and resized into their Webdocs. It’s an exciting evolution in creating fan experiences, and Topspin is excited to be included in this next phase of Webdoc.

via Topspin Now Integrated into Webdoc | Topspin Media.