In an ironic twist, a discussion about helping artists earn money began with a bit of piracy. “Fans don’t need more places to buy music; they need more reasons,” said Brendan Moore of Frontgate tickets. He then admitted that he stole this quote from co-panelist Benji Rogers of PledgeMusic. But regardless of its origin, the point is valid — give fans a good reason to spend money on your art, and they will.
via Give Fans a Reason To Buy: Make Direct-To-Fan Work | Topspin Media.
